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“Artisanal,”  “Farm to table,” ”Locally Sourced”—what do each of these mean and what do they have in common?  They’re catch phrases, buzzwords to describe a current movement.  The question:  Is…

Once upon a time the word vegetarian conjured up images of tofu, brown rice, and steamed vegetables for me. Today I feel that modern cuisine has elevated the humble vegetable.…

The other day, while I was rescuing a bee from a swimming pool, I got to thinking about bees and their relationship to agriculture; more importantly, why the world’s bee…

The term “Heirloom” has become a trendy thing.  In produce, it commands premium prices at farmers' markets and grocery stores alike.  What was saved for generations is now fashionable and…

You may have heard—The Berry Man is expanding.   With the New Year around the corner, we are thrilled that we met our company goal, and are set to open in…

Recently, while at an event during sustainability week at UC Santa Barbara, I got to chatting with some students about sustainability and the future of our food supply. Being in…

‘Your Local Wholesale Produce Distributor’ This is our tagline for a reason…Guy, our founder, started on a shoestring with a few flats of local strawberries. He grew the business by…

As you can imagine, “Organic” is a hot topic in the agriculture industry. I feel lucky to have grown up, being taught the importance of a healthy diet and I…

Being in the produce business, it is staggering to see the amount of waste generated because an item has a less than perfect appearance. In light of the drought and…

When Guy AKA The Berry Man, started this company one of his founding principles was to do everything in his power to say yes to his customers. “Where there is…